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Practical thinking for serious business owners.

Sales strategy, leadership transitions and commercial structure, written for South African B2B businesses turning over R5M to R30M.

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Build a Commercial Engine to Increase Sales Revenue
Digital Ecosystem

Build a Commercial Engine to Increase Sales Revenue

Many businesses across South Africa, and much of Africa, remain in “dependency equilibrium”, stable yet stuck. Linchpin-PM Consulting reveals how leaders can replace reactive operations with a data-driven...

5 Reasons Cold Calls Fail and How to Fix Them
Ethical Selling & Human-Centered Sales

5 Reasons Cold Calls Fail and How to Fix Them

Cold calls aren’t dead, but they’re broken. Discover why most calls fail, why trust is the missing ingredient, and how Linchpin reframes cold calling into brand-building conversations worth...

Global Student Consulting South Africa
Digital Culture

Global Student Consulting South Africa

Over the past few weeks, Linchpin-PM had the privilege of partnering with Stellenbosch Business School and Stellenbosch University to engage students from EM Lyon and Ohio University. Through...

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About Linchpin Consulting

We believe sales performance is an outcome of the business behind sales. When leadership, management, capability, execution, and visibility are working properly, people can perform with greater clarity, accountability, and consistency. Linchpin Consulting helps growing businesses identify what is getting in the way of sales performance, strengthen the structures around it, and build the capability required for the business to perform consistently without everything depending on the owner.

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